Collapsed Gallery, 1991
In 1991 we found an empty store on the south side of Stockholm. We convinced the landlord to lend us the space that had four huge windows facing the street. Our idea was to launch a gallery space that would only be visually accessible from the street. The vitrine-like series of windows would light up during the night to contradict the classic opening hours of a gallery. The concept of a gallery that no one could physically enter served a second purpose: the aspect of people working there - we didn’t need to hire any. Also, by using electric timers to run everything, we generated an awkward feeling of an architectural automaton.
We named the space “View Gallery” and our first installation was called “Collapsed Gallery”. It was a comment to the space itself, but also to the economic situation of that time. A severe crisis was forcing established galleries to close down, thus making artists suffer. We had inflatable PVC-replicas of each room made and connected them to the window frames. With huge fans blowing and sucking air into the bubbles, we created an image of a pulsating gallery structure. A row of performing rooms, exhaling life into the debate of stale and stiff public art.